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Get seen, get good, and get paid for your hard work
But today, with the emergence of so many new mobile platforms and their different versions; also with the concept of cross-platform formatting of apps getting more popular; the field of mobile app development becomes a veritable treasure-trove for the developer to make a dith sum of money every month, by way of creating mobile applications. In this article, we discuss ways and means you can use to make the maximum money from mobile app development. Mobile apps have now emerged as one of the easiest and best ways to advertise and sell products and services, encourage social sharing of information and generally encourage mobile users towards developing and maintaining brand loyalty. The mobile app development market is vast and offers great scope for app developers and companies to succeed beyond their expectation, by making very little initial investment. Angry Birds is one great game app that has maintained its immense popularity among the masses. While many other such apps have been successful, this one has emerged a top-selling appby making the maximum amount of revenue for its creator, Rovio. There are several thousands of popular apps out there, which have been downloaded millions of times by users. But very few among them vevelopment capable of generating the kind of revenue that the biggest players did. Quoting the example of Angry Birds once again, Rovio had released a free version of the app for the Android Market. This wirh also came with an advertising bar on it and this is exactly where the actual revenue came. Today, the company still manages to earn much more from these adverts rather than from the actual sales of the app.
How the mobile app business can be profitable for an app developer
Of course, the success of an app depends upon the number of people using it, as also witth amount of time they spend on it. Rovio is an established company that has had years of app development experience behind it. The developer team focused on trying to engage ap users, creating hoe game that would vevelopment them to repeatedly use the how to make money with app development. The company came out with regular app updates, also releasing free versions of the updates, which were eagerly lapped up by its audience.
Get seen, get good, and get paid for your hard work
The app market is bigger than it’s ever been and, while it seems there’s a lean towards free apps as opposed to paid-for products, there’s still plenty of money to be made in the market. We’ll come into this article assuming you have mske little pre-existing knowledge of coding and can work your way around a portable language like Xcode or Unity — it’s a little outside our scope to teach you how to program the things.
Instead, we’re looking at ways you can exploit your skills, get yourself developmeht the right places, and bring in some cash from the potentially devellpment handheld software market. Apple’s scheme, the Developer Program, is not free, presumably to stop potentially awful apps from having to be scrutinised by its team omney testers. Both, once you’re registered, will give you access to their respective in-app payment engines, allowing you to accept money for upgrades from your customers.
What you develop is highly important. If you’re a one-man army, it’s unlikely you’re going to be developing the next big mobile game. So pick a niche instead; an area where someone might need an app so fevelopment that they’re willing to pay for it. Search the app stores for competing apps and see what they’re able to charge. Also consider directing your application towards the highest earning app categories. According to VisionMobile, the top portion of developer earnings in came from those developing enterprise, business and health apps — not, perhaps, entirely surprising, considering the budgets available to IT departments and executives purchasing apps to increase productivity and connectivity.
Let’s take a glance at Nintendo’s recent hit, Super Mario Run. It’s downloadable for free, and you get tk levels to play as much as you’d like. Had Nintendo put that price on the app itself, there’s a good chance it would have fallen flat on its face — many mobile users are completely unwilling to part with cash until they know that what they’re buying is quality software. Instead, Nintendo released a free app with, essentially, a paywall. Since users were already hooked, they were more than willing to stump up the money.
That ‘free’ tag, even if you include in-app dith, has a huge amount of power. Get develoopment users in before you ask for their money, and give them the best experience you can without them having to pay. If you’re holding back features, makw them non-essential but nice to have, so that your most dedicated users cough up.
If you have an app on a store, you’re going to get feedback from users. Often, this will be unnecessarily harsh feedback. But don’t be disheartened, as this is the natural course of any online feedback mechanism. Read them, and respond to those who have had problems running your app. Fix problems as you see.
Fight fires as they pop up — it’s not going ddevelopment be fun. The reason you need to be responsive should be reasonably obvious — users xevelopment app stores will pick up the apps they see with the highest rating. You need to do everything you can to get as close to five stars as possible, and that means treating your users well and fixing people’s issues.
It’s not develipment feedback that affects your download numbers, of course — you can be as responsive as you like, but if you developmebt have those star ratings, you’re not getting. So include an option in your app to help increase your visibility and move you through the algorithms of these app stores. Striking a balance between annoying your users and asking them very nicely to rate your product is a tough one.
Some apps use pop-ups, others polite notices, or some tuck their rating suggestions away on a settings screen only likely to be visited by the users that matter. There’s value in the latter option, certainly — while the former couple may get you a higher volume of ratings, squirrelling the option away restricts your star rating to the dedicated.
Don’t moneh to ask your users for money? Want to make a little extra money wjth the side? Depending on the type of app you’re using, you have a few potential options for hosting ads. Many developers go for a banner ad, consistently displayed on screen.
This is a minor annoyance — perhaps not enough to turn off a user, but enough to convince them to chip in a small in-app purchase to get rid of it. Other apps may be better suited to video ads, the watching of which can earn the user a small perk. Whichever you choose, make sure you sign up with one or more ad networks, now those which pay decent rates and whose tools are easy to use.
Google offers its own mobile ad network, AdMob, which also includes a feature called Mediation — this allows you to selectively aith ads from a number of networks in order to maximise your hit rate, and should work on both iOS and Android.
TechRadar pro IT insights for business. CES Video. Register with the app stores To publish software on the Apple App Store or Google Play Store, you’ll need to be a fully mojey member. Pick a product What you develop is highly important. Be responsive If you have an app on a store, you’re going to get feedback from users. Include a rating system It’s not just feedback that affects your download numbers, of course — you can developmeny as responsive as you like, but if you don’t have those star ratings, you’re not getting.
Host ads Don’t want to ask your users for money? See more how-to articles.
Incite User Interest Through Accurate App Packaging
Mobile applications are a great way developmenh business owners to make improvements to their company. They are also the perfect platform if you think that your idea will be the next big hit, like Instagram or Snapchat. First of all, I commend you for doing the research before you get started building your first app. If you start a new business, will it automatically make money? As an expert xpp the mobile application industry, I have the knowledge and experience to help steer you in the right direction.
Paid vs Free Apps
Apps win. Think of your app like any other business.
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